Honda Products Lend A Helping Hand

Honda products are also actively involved in many environmental rescue missions. One mission we are particularly proud of is the use of our Honda ATVs to help the single most endangered species of sea turtle, the Kemp's-Ridley sea turtle. Joining a cooperative effort by the U.S Fish and Wildlife Service and the government of Mexico, Honda donated sixteen all-terrain vehicles (ATVs) earlier this year to the Ridley Sea Turtle Recovery Project, underway since 1978.

Honda ATVs patrol beaches in South Padre Island, Texas, and more than 100 miles of remote beach in the Mexican state of Tamaulipas. Project team members comb the beaches for nesting turtles, mark the sites, tag turtles, and collect eggs and relocate them to a protected area away from poachers, both human and animal.

"The Honda ATVs have proven indispensable to accomplish this part of our job," said Dr. Pat Burchfield, U.S. Field Group coordinator. "We have used Honda all-terrain cycles exclusively for more than 23 years. Our fleet has grown from one unit in 1978 to more than 20 units which we operate under the harshest conditions imaginable."